The John Thompson Scholarship was established in 2008 in memory of John Thompson—one of Ireland’s most prominent newspaper executives—to provide full tuition fees for one student to DCU’s full-time MSc in Digital Marketing. John Thompson contributed a lot towards Irish Journalism. He was the key player in the launching and developing of a myriad of successful publications, such as U Magazine and The Irish Farmers Journal. A scholarship is now provided to unite digital marketing and online journalism.